With Nike´s latest instalment the footwear giant takes you behind the innovation and beyond the imagination presenting “The Nature of Motion” short film to unveil the Nike Free RN Flyknit. With NikeLab elevating the latest Nike Free technology, Nike has been committed to the natural motion of the athlete; Co-founder of the renowned sportswear brand Bill Bowerman thought the ideal sneaker should act as a “second skin to the foot”. With their latest iteration of the Nike Free the footwear giant draws from new insights of world-class athletes to take dynamic natural motion further with a tri-star auxetic outsole geometry that expands and contracts in two directions, providing multi-directional flexibility and support as a runner’s foot gains and loses volume. Nike will be showcasing their latest innovations with their exhibition “The Nature of Motion” at Milano Design Week 2016.
NikeLab´s creative designers unveiled a full range of experimental sneakers exploring the idea of “natural motion” and the concepts behind it. Starting with Flyknit uppers, they created a series of sneakers inventions that rethink materials and take inspiration from places as diverse as cat whiskers and champagne packaging. It’s about finding the magic in experimentation and inspiring designers to dream big and think differently. It’s about embracing “What if…” and rediscovering wonder. You can see the full collection at Nike’s Nature Of Motion exhibition during Milan Design Week.